The Thrilling  Adventures of Joe Bailey  -  Heritage Stay-cation Experience 

Concept

Research Reference, Concept Montages, Ideation Sketches, Hand Drawn Storyboards, ArchiCAD Drawings, Photoshop Renders, Presentation Boards

Challenge: 

Design overnight experience exploring local history, sited in unused retail unit.

Approach: 

In depth local history research, create IP to drive guest exploration, explore retail reuse.

Outcome: 

Developable concept, increased graphic design skills, expanded knowledge of retail trends.